Tree Planting – Attenborough Forest – The Perfect World Foundation

Tree planting – natural and effective.

Biodiversity is the key to life on Earth, it is an infinite and fine-tuned network where every species depends on others to survive. Planting trees in addition to preserving existing forests, benefit ecosystems and their biodiversity. Healthy forests also improve air and water quality, provide food, medicine and fresh water, create wildlife habitats, stabilize soil, and reduce desertification and the risk of forest fires.

Like all plants, trees capture carbon from the atmosphere, and use it for growth, and some of that carbon is stored in the tree as wood and some enters the soil where it can stay for hundreds or even thousands of years. Trees simply help us fight global warming (the effect of climate change) by reducing CO2 in the atmosphere, and top of that it is an efficient and a 100% natural solution.

Attenborough planting tree

Restoring biodiversity and fighting climate change.

The Perfect World Foundation’s global tree planting initiative focuses on planting trees around the world, creating wildlife habitats, spreading awareness to increase knowledge, and providing work and food for local communities. Its efforts are aimed at reviving biodiversity and fighting climate change. This includes reforesting rainforests, restoring mangrove areas, creating habitats for wildlife, and reviving biodiversity.

The initiative was named “Attenborough Forest” as a tribute to Sir David Attenborough. He inaugurated this symbolic forest with the planting of its first tree in Gothenburg, Sweden, in 2018, coinciding with his receipt of The Perfect World Foundation’s Award, The Conservationist of the Year. The planting of symbolic trees is done in cooperation with Gothenburg Botanical Garden, and the tradition was followed by a second symbolic tree planted in the Attenborough Forest by H.S.H. Prince Albert II of Monaco, also coinciding with his receipt of the 2022 The Perfect World Foundation Award.


there are more than

60 thousand different
known tree species


80% of our planet’s
original forests has been
devastated or destroyed

forests and wetlands are the source of 75% of the world’s fresh water, that we humans need

Biodiversity – planting trees for wildlife

In addition to reducing CO2 in the atmosphere – which benefits all life on earth – trees create habitats, fresh water, and food for wildlife. Trees also benefit biodiversity and the ecosystems in which wild animals live, giving them (and the entire ecosystem) better conditions to thrive. With our campaign “Plant a tree for me” you can plant trees in Attenborough Forest and get a diploma with your favourite animal… or maybe give it to someone who just like you and us – loves animals! Click on an animal and plant trees in the Attenborough Forest.

Climate positive by tree planting.
How does it work?

The average carbon dioxide emission for a person living in the western world is 8,800 kilos of CO2 per year. By planting trees for USD 10 per month, you can climate compensate your carbon footprint with 9,000 kilos of CO2 per year, and become climate positive!

Tree planting is almost a whole science in itself. There are about 60,000 different species of trees, all of which have different properties and varying ability to absorb carbon dioxide (CO2). Trees also grow in various places on earth, with different climates and growing conditions. Based on these conditions, it’s impossible to state exactly how much CO2 a tree absorbs, but it is possible to obtain an estimated answer.

We calculate that by planting trees you will compensate 75 kilos of CO2 for every US dollar. In other words, 75 kilos of CO2 x $10 / month x 12 months = 9,000 kilos of CO2 / year = climate positive!

Travel climate-friendly!
CO2 compensate your air travel.

By using The Perfect World’s Emission Calculator you can accurately calculate the carbon footprint of your flights, and CO2 compensate with tree planting… but don’t forget, Business Class costs twice as much as you take up twice the space – the calculator will help you get it right.

The Perfect World Foundation planting trees for a healthier planet